If there's one Filipino idiosyncracy that I wish to banish forever, it is the misconception of most of us that all products abroad are always far superior than what we have here. I remember when I was a child whenever a relative returns home or send stuff back, the whole family eagerly awaits for their share of pasalubong. Whatever that is, so long that it is a foreign brand, most of the time we brag about it.
When I took the path of entrepreneurship to follow my heart's desire to run an online shop, I realized creating a business is not always about making money. If you want a business that will last for a long period and positively change lives, it should have a purpose deeper than making a profit out of it.
I have been to a lot of meetups and heard countless entrepreneurs around the metro even read tons of how their humble beginning stories... all goes back to finding one's passion and turning it to a business.